It’s a Steal — Le Boudoir
Overview
Our team was assigned with the project to promote Le Boudoir free flow deal which happens every Thursday and Friday for $350 HKD on social channels with the goal of reaching out to at leat 10,000 local audience from the age of 21-32.
Outcome & Result
The outcome was a quirky social post designed to attract audience attention on social channels. The video used a CCTV-style perspective to showcase a raw, relatable scene that could happen in real life.
Impact
A simple CCTV-style clip — grainy, real, and a little quirky — turned into more than just a post. It became a scroll-stopper. In three days, it pulled in over 15,000 organic views, 500+ likes, and curious DMs asking about the free-flow deal. Proof that even everyday scenes, when told with a twist, can spark conversation, engagement, and action.